The Ford Island Conquest (FIC), Ford Philippines’ experiential test drive event, is marking its 5th year as it returns to provide customers the opportunity to see and test drive Ford vehicles outside of a Ford showroom.
The first leg of this year’s FIC will be at the Arcovia City in Pasig from July 29 to 31, 2022 (9:00 a.m. to 8:00 p.m.) During the 3-day event, customers will have the opportunity to check out and test drive the next-generation Ford Ranger pickup truck and Ford Everest SUV, as well as the best-selling Ford Territory small SUV.
The FIC will have a mock-up showroom display to showcase the vehicles and the various ownership packages from Ford sales consultants. It will also have the much-anticipated outdoor test drive course–designed to highlight key vehicle features, which include ride and handling, technology, capability, and safety.
Over Php 3 Million worth of cash discounts and prizes
Over 3 Million Pesos worth of prizes is up for grabs for customers who reserve a unit of either the next-gen Ranger, next-gen Everest, Territory, Mustang, or Explorer during the 3-day event. Prizes range from next-gen Ranger and Everest accessories packs, various premium Ford merchandise, a 3-year Scheduled Service Plan (SSP), and cash discounts of Php 10,000, Php 25,000, Php 50,000, and Php 100,000. Customers who make their reservations via the online reservation portal on the Ford website at the event are also entitled to pick a prize.
“We are so excited with the return this year of the Ford Island Conquest, which is poised to offer a next-generation test drive experience for our customers, enthusiasts, and fans,” said Michael Breen, managing director of Ford Philippines. “The FIC has truly set a benchmark for experiential roadshows in the country because it allows our customers to learn more about and experience our vehicles in one venue. It is also a fun family affair for everyone to enjoy with lots of activities on-ground.”
The Ford Island Conquest is open to the public and admission is free. Customers attending the Ford Island Conquest are advised to bring their vaccination cards and always wear the appropriate personal protective equipment. Regular sanitation and disinfection of high-traffic areas will be conducted at the event.
Mall displays during launch weekend
Ford dealers are also setting up vehicle displays in major malls nationwide, allowing more customers from various locations in the Philippines to see the next-gen Ford vehicles up close and personal.
Here are the schedules:
LUZON
MALL |
STARTS ON |
ENDS ON |
Glorietta |
29-Jul |
31-Jul |
Market Market |
28-Jul |
3-Aug |
Vista Mall Bataan |
29-Jul |
5-Aug |
SM Bacoor |
29-Jul |
3-Aug |
SM Calamba |
29-Jul |
4-Aug |
SM City Baguio |
29-Jul |
4-Aug |
SM City Baliuag |
28-Jul |
3-Aug |
SM City Cabanatuan |
30-Jul |
5-Aug |
SM City Fairview |
28-Jul |
3-Aug |
SM City Iloilo |
29-Jul |
4-Aug |
SM City Lipa |
29-Jul |
4-Aug |
SM City Marilao |
28-Jul |
3-Aug |
SM City Mindoro |
28-Jul |
27-Aug |
SM City Pampanga |
29-Jul |
2-Aug |
SM City San Lazaro |
28-Jul |
3-Aug |
SM City Tarlac |
29-Jul |
4-Aug |
SM Lucena |
29-Jul |
4-Aug |
SM Mall of Asia |
28-Jul |
3-Aug |
SM Marikina |
28-Jul |
10-Aug |
SM Megamall |
28-Jul |
4-Aug |
SM North EDSA |
28-Jul |
3-Aug |
SM Southmall |
29-Jul |
31-Jul |
SM Sta. Rosa |
29-Jul |
4-Aug |
SM Taytay |
29-Jul |
4-Aug |
Robinsons Ilocos Norte |
29-Jul |
31-Jul |
Robinsons Malolos |
28-Jul |
3-Aug |
Robinsons Manila |
28-Jul |
3-Aug |
Robinsons Place Palawan |
28-Jul |
29-Jul |
Robinsons Place Pangasinan |
29-Jul |
4-Aug |
VISAYAS
MALL |
STARTS ON |
ENDS ON |
SM City Bacolod |
28-Jul |
7-Aug |
SM City Cebu |
28-Jul |
3-Aug |
Robinsons Place Dumaguete |
29-Jul |
14-Aug |
Robinsons Place Ormoc |
29-Jul |
12-Aug |
Robinsons Place Roxas |
29-Jul |
12-Aug |
MINDANAO
MALL |
STARTS ON |
ENDS ON |
Gaisano Capital Pagadian |
28-Jul |
11-Aug |
SM City Butuan |
28-Jul |
11-Aug |
SM Lanang Premier |
27-Jul |
3-Aug |
Robinsons Place Tagum |
28-Jul |
10-Aug |
The Ford Island Conquest will also roll out in key locations nationwide over the coming months. Visit www.ford.com.ph/events/ford-island-conquest/ or check out Ford’s social media channels for the details.