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Home » LG Launches Holiday Season with New Refrigerator Models
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LG Launches Holiday Season with New Refrigerator Models

By ignition.phNovember 27, 2022No Comments2 Mins Read
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LG Electronics recently hosted an event focused on the Korean brand’s newest refrigerators, which are perfect home upgrades for the holiday season. The highlight of the afternoon was the LG InstaView Side-by-Side Refrigerator, which boasts an Instaview Panel that is 23% larger than its predecessor. This top-of-the-line model comes with the knock twice feature to peek through the glass panel, and the popular door-in-door feature allows easy access to frequently used items without needing to open the whole door and letting warm air rush inside.

LG Xmas promo launch 2

Iza Calzado checking out the LG Instaview Refrigerator | Photo by LG Press

The LG InstaView also offers key LG innovations such as LinearCooling for sealing in freshness and reducing temperature fluctuations, DoorCooling for fast and even performance, and UVnano which automatically reduces 99.99% of bacteria from the water nozzle with UV light.

LG’s newest brand ambassador Iza Calzado also featured other refrigerators for different markets and use cases. The hosts highlighted the RVS-Q245NS, an even bigger Instaview model, the RVT-B149BS and the RVT-B145PZ, two similar, high-performance top freezers with a sleek and modern silhouette that fits any lifestyle, and the RVT-B119DG, which is the perfect ref for smaller spaces.

LG Xmas promo launch 3

Aside from refrigerators, another segment featured during the event was Smart Homes and how they work. LG representatives demonstrated how to control different home appliances using a mobile device and just one app – the LG ThinQ app – even when you’re away, as well as how the different LG smart appliances can be monitored through the Home Dashboard on LG TVs.

LG Xmas promo launch ThinQ

 “We at LG know how much Filipinos love Christmas time and how it’s the season to reward the family or one’s self with much-needed tech upgrades…With LG, it’s never too early to get your Christmas wishlist,” said LG’s Managing Director Mr. Sungjae.

LG Phiippines managing director Sungjae Kim

Mr. Sungjae Kim, LG Philippines Managing Director | Photo by LG Press

To know more about LG’s offerings, visit the official website at https://lg.com/ph and follow their social media accounts on Facebook and Instagram. You may also check out LG’s official flagship stores in Lazada and Shopee.


Read more about LG here:

  • LAUNCHED: The LG PuriCare AeroTower

  • LG Powers Maxi Clean Laundromat

  • LG Styler: Complete Clothing Care, The LG Way

  • LG Brings UVnano Tech with LG PuriCare Wearable Air Purifier and New Line of Air Conditioners
  • 2022 LG Reconnect : Looking Forward to the Future

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