Isuzu Philippines Corporation (IPC) recently announced changes in its leadership this coming 2nd quarter of this year. Hajime Koso, IPC’s longest-serving president will be succeeded by Noboru Murakami, a senior executive from Isuzu Motors Limited, Japan (IML).
Koso joined IPC in 2015, taking over the reins from Nobuo Izumina. He is held in high regard and well-loved by associates, dealers, major accounts as well as the media who have been covering the beat all these years. Under his leadership, the company reached numerous company milestones like its 300,000th unit sold, the introduction of a new parts hub in Metro Manila that eased the delivery to different dealerships nationwide, the launch of the Isuzu Mobile Medic service, a strong dealer expansion program, as well as the implementation of the new Isuzu Outlet Standardization, to name a few.
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Hajime Koso, President, Isuzu Philippines Corporation (2015-2022)
Koso also led the company through its most challenging times: continuing its operations whilst the COVID-19 pandemic, maintaining its number 1 position in the truck market, as well as launching new models in the middle of it all.
Leaving a strong legacy in IPC, Koso also introduced a more sustainable path for IPC’s future. This new direction will be passed on to Murakami, who is expected to drive the company to an even more sustainable and eco-friendlier route in the years ahead.
Assigned to handle different markets under IML, Murakami brings with him years of experience and expertise in the truck industry, that will help solidify the company’s number 1 position in the Philippine truck market.
We wish you a happy retirement, Koso-san! You will always have a home in the Philippines. Sayonara!