Toyota Motor Philippines launched T-OPT at the Manila International Auto Show 2026, introducing a new premium regional aftermarket parts brand aimed at Toyota owners whose vehicles are already out of warranty.
The new brand is positioned as an alternative for owners of older Toyota models and pre-owned vehicles who want more affordable replacement parts without giving up dependable quality. According to Toyota Motor Philippines, T-OPT is backed by Toyota expertise and is intended to support hassle-free ownership beyond the warranty period.
“At T-OPT, we believe in providing alternative car parts that are accessible to all,” shared First Vice President for Customer First and Value Chain Operations Mike Masamayor. “Our commitment to providing hassle-free car ownership extends to our customers who own older Toyota vehicles and refuse to compromise on quality,” he added.
Already established in Thailand and Indonesia, T-OPT enters the Philippine market as demand grows for parts catering to aging vehicles. Toyota said the brand is designed to offer a balance of affordability and performance while helping owners maintain vehicle performance, safety, and comfort over time.
Toyota noted that it is actively involved in the development of T-OPT parts from the planning stage through supplier collaborations to help ensure reliable quality at a more accessible price point.
The initial T-OPT lineup includes fast-moving maintenance parts such as oil and air filters, along with wear-and-tear items including wiper blades, brake pads and shoes, and clutch covers and discs. These parts are compatible with several high-volume Toyota models in the Philippines, namely the Vios, Wigo, Innova, Avanza, and Hiace.
“TMP will continue to develop T-OPT parts to meet the growing needs of its customers,” said Masamayor.
Toyota Motor Philippines said T-OPT aims to become a trusted automotive parts brand supported by an expanding supply and distribution network, making reliable quality parts more accessible across the country.
Retail sales of T-OPT parts will begin on April 13, 2026 through a network of distributors and service providers that includes Aerodynamics Commercial Corporation, HD Trucks, Guthrie Marketing, LCG group of Companies, Motech, and Autoquix outlets.