Hyundai Asia Resources, Inc. (HARI), the official distributor of Hyundai vehicles in the Philippines, closed March 2017 with record sales of 3,371 units —the highest monthly output in the company’s 15-year history. This pushed first quarter sales to 8,841 units, up by 18% as compared to the 7,469 units sold in the same period of 2016.
“With our recent achievements, we expect to ride on the crest of a new wave of automotive resurgence in 2017. Through innovation and relentless pursuit of our customers, we are confident that we will continue to forge new ground, one milestone at a time,” said Ma. Fe Perez-Agudo, HARI President, and CEO.
The Passenger Cars (PC) segment is HARI’s volume driver, as sales grew by 15% from 5,186 units in Q1 2016 to 5,986 units in Q1 2017. The Hyundai Accent remains as the brand’s top-selling nameplate with 3,835 units sold from January to March of 2017.
The Light Commercial Vehicles (LCV) segment was not to be outdone as total Q1 2017 sales reached 2,855 units, a 25% increment from the previous year’s 2,283 Q1 sales. The growth in this segment is largely attributed to high pickup for the brand’s utility truck, the H-100.
