Sixteen years after it introduced what would become one of its most iconic diesel workhorses, Isuzu Philippines Corporation (IPC) launched the most stylish modern iteration of the D-MAX pick-up, the LS-A.
D-MAX LS-A represents nearly a century of Isuzu’s experience and innovation in the design, engineering, and workmanship of diesel-powered utility vehicles. It is infused with features that address the demands of a market that value both hard work and play, business with leisure.
At the heart of the D-MAX LS-A is the powerful and fuel-efficient 4JJ1-TCX 3.0-liter 4-cylinder In-line Blue Power Diesel engine with VGS turbo intercooler that generates 175 HP of power and 380 Nm of torque. Initially available in 4×4 variant, the D-MAX LS-A will soon be available in w 2×4, both offered with either a 6-speed A/T with sequential shift or a 6-speed M/T with gear shift indicator.
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Boasting modern exterior styling, the D-MAX LS-A has a very dark gray front grille and bumper, as well as garnishes for the hood, headlights, and fog lights. This is coupled with side step board and rocker panel, cargo extender and roof rails. Completing the exterior additions are the fender lip, the improved side view mirror, the black alloy wheels, and the upgraded Toyo tires. Additional improvements were also made on the head unit has also been upgraded to a USB Link-1 WiFi display, and the reverse camera has also been repositioned.
For occupant comfort and convenience, the D-MAX LS-A is still equipped with an auto-climate control air conditioning system, has passive entry/push start-stop system, 12V accessory socket, three USB charging ports, 15 storage compartments, and 10 cup holders.
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IPC President Hajime Koso describes the reason for being of the D-MAX LS-A “Introduced in 2003, the Isuzu D-MAX pick-up has sold more than 46,000 units so far and continues to be one of the country’s most popular pick-up models for its durability, fuel efficiency, and overall value for money. The new Isuzu D-MAX LS-A joins the ranks of premium pick-ups with its stylish yet functional design and competitive pricing without compromising the D-MAX’s core value of being ‘Tough Enough for Anything’.“
In his special message at the launch, Isuzu Motors Limited Executive Officer Hirokazu Okubo traces Isuzu’s experience with the pickup design to nearly a century back. “The first vehicle Isuzu produced in the market in 1922 was a pick-up truck, taking note of our expertise on the product and most especially on diesel engine technology.“
He added, “Worldwide, the Isuzu D-MAX is trusted in countries like Thailand, Australia, and the United Kingdom, certainly because of its design and functionality that have gone through rigorous testing and development. The new Isuzu D-MAX LS-A variant will be a great addition to the very competitive local pick-up truck market.“
The new D-MAX LS-A comes in the following colors: Cosmic Black, Sapphire Blue, Titanium Silver, Red Spinel, Splash White, Silky Pearl White.
The pricing of the new Isuzu D-MAX LS-A is as follows:
- Isuzu D-Max 3.0 LS-A 4×2 M/T – Php 1,320,000
- Isuzu D-Max 3.0 LS-A 4×2 A/T – Php 1,390,000
- Isuzu D-Max 3.0 LS-A 4×4 M/T – Php 1,630,000
- Isuzu D-Max 3.0 LS-A 4×4 A/T – Php 1,700,000
To know more about the Isuzu in the Philippines, visit www.isuzuphil.com.
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