BAIC and Lynk & Co have opened their flagship dealerships in Quezon City, marking a strategic move to strengthen their presence in Metro Manila. Owned and operated by Beatitude Auto Group under dealer principal Vincent Licup, the new facility is located at 931 EDSA, Barangay Philam, directly across Ayala Malls Trinoma. Covering nearly 1,500 square meters, the complex features a 710 sqm showroom and a shared 250 sqm service area. The facility was designed to serve as a comprehensive automotive hub for sales, aftersales, and vehicle maintenance.
Positioned along EDSA, one of Metro Manila’s busiest roads, the dealership benefits from high visibility and easy accessibility. Its modern architectural design reflects the brands’ commitment to innovation, quality, and customer satisfaction. Present at the inauguration ceremony were local government officials led by Hon. Mayor Joy Belmonte; dealer principal Vincent Licup; BAIC Philippines Director for Sales and Marketing Timothy Sytin; UAAGI Vice Chairman Kenneth Sytin; UAAGI Chairman Rommel Sytin; associates from UAAGI; as well as banking and media friends.
The BAIC side of the showroom displays six vehicles, illustrating the brand’s versatile lineup. It operates as a one-stop shop with advanced sales and aftersales services, complemented by a four-bay service center for quick vehicle repairs. BAIC’s current offerings include a range of SUVs suited for various lifestyles: the hybrid B30e Dune for eco-conscious off-road adventures; the X55 Verve Sport for urban driving; rugged B40 Ragnar and B40 Pro Trailmaster models; and the full-size B60 Beaumont and electric B60e Beaumont rEV. Additionally, the luxurious B80 Wagon showcases BAIC’s blend of performance and sophistication.
On the right side of the dealership is Lynk & Co’s premium showroom, designed to meet international standards. Capable of displaying six vehicles, it provides an immersive experience with interactive test drives and consultations. The brand emphasizes a lifestyle-oriented approach, featuring amenities such as a coffee bar, lounge areas, and a merchandise section highlighting exclusive Lynk & Co products.
Lynk & Co’s lineup includes innovative models like the 01 PHEV, 02 SUV, 03 Sports Sedan, 05 AWD Fastback, 06 SUV, and 08 EM-P. These vehicles blend style, performance, and advanced technology, catering to modern consumers seeking sustainability and high performance. A significant highlight was the unveiling of the Lynk & Co 08 EM-P, a plug-in hybrid SUV first teased at the Manila International Auto Show. Priced at P2.498 million, it boasts a range of up to 1,400 km, with electric-only travel of up to 205 km, providing a compelling mix of luxury, eco-friendliness, and performance.
The opening of these flagship dealerships signifies more than expansion; it demonstrates BAIC and Lynk & Co’s determination to establish a solid foothold in the competitive Philippine automotive market. By offering comprehensive, high-quality services and a premium customer experience, both brands aim to attract a diverse clientele interested in innovative and environmentally friendly vehicles, setting a promising outlook for their future growth in the Philippines.