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Home » HONOR Philippines Celebrates 3 Years of Growth & Sets Global Benchmark at Honor SEA & Middle East Summit
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HONOR Philippines Celebrates 3 Years of Growth & Sets Global Benchmark at Honor SEA & Middle East Summit

By ignition.phAugust 15, 2025No Comments2 Mins Read
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Stephen Bryan Cheng, Vice President of HONOR Philippines, presented the growth and big milestones of the HONOR Philippines in front of the 35 markets from Southeast Asia and Middle East.
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HONOR Philippines proudly marks three years of remarkable growth at the HONOR SEA & Middle East Summit, setting a new standard globally. From re-entering the market to achieving recognition as one of HONOR’s fastest-growing brands, the journey has been nothing short of extraordinary. Leaders from 35 countries convened at the summit to share insights, celebrate achievements, and draw inspiration from each other’s paths.

During the summit, HONOR Philippines showcased its exceptional progress since August 2022, highlighting the keys to its rapid advancement: strategic product launches, strong partnerships, and a deep understanding of the Filipino market. Engaging in a lively Q&A session, the team gleaned valuable lessons from international peers while offering their own strategies for thriving in the competitive smartphone industry.

Stephen Cheng, Vice President of HONOR Philippines, expressed the core mission from day one: to deliver top-notch technology and experiences to the Filipino community. “Being recognized on a global stage and sharing our story with over 35 countries is a proud moment for us. It validates our hard work and fuels our drive to keep pushing boundaries—not just to lead locally, but to inspire globally,” he said.

HONOR Global Execs reunite. (L to R) Stephen Cheng, Vice President, HONOR Philippines; Wang Ban, President of Sales, Marketing, and Service Department; and George Zheng, CEO, Southeast Asia Business Department.

HONOR Philippines’ 3-year key milestones incude:

  • 40+ devices launched to meet diverse consumer needs across price segments.
  • No. 1 Hero Product ranking for three consecutive years
  • Consistent 100%+ year-on-year sales growth, with record-breakers like HONOR X9b, HONOR X9c, and HONOR 400.
  • Multiple sold-out launches, including HONOR 400 selling out in just 3 days
  • Grew 2,500+ Retail Stores with 2,000+ Regional Sales Advisor

HONOR Philippines’ local triumph has reverberated globally, serving as a model for success within the wider HONOR network. Their journey exemplifies how innovation, customer engagement, and strategic planning can propel a brand to the forefront, even in fiercely competitive markets. Positioned for continued growth, HONOR Philippines aims to extend its reach, offering cutting-edge technology to Filipino consumers and contributing to HONOR’s vision of global leadership in smart devices.

For more information and exciting announcements, you may visit HONOR’s website www.hihonor.com or social media platforms: Facebook, Instagram, and TikTok Shop.

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